Building Distribution & Sales Network

Welcome to PUG Asia

Building Distribution & Sales Network

For large markets like India the challenge for international companies is to build credible and sustainable sales and distribution channels to fully exploit the market potential. We have built B to B channels for several international firms across Markets. Typical process would involve

  • Phased Product Entry Plan
  • Identify, carry due diligence and negotiate arrangements with suitable Channel Partners, typically with expertise in the Market
  • Build direct access to Large Customers via senior sales team and our management involvement.
  • Build infrastructure to support Channel Partners for Marketing and Servicing etc.
  • Build echo system for access to regulators, local inputs, imports etc.

This model has led to several benefits for our partners including faster access, building networks efficiently and at lower costs leveraging our knowledge and relationships. We would commit resources with knowledge of specific Market/Industry along with the existing deep relationship and contacts of the firm.